Team 7 wins the mega Team Challenge for creating and voicing a commercial spot at the VO Atlanta 2016 conference this past weekend.
VO ATLANTA 2016
'VO Atlanta 2016' Elevates Voice Actors
- And Itself - In Excellent 4th Conference
March 6, 2016
By John Florian
Story and Photos / VoiceOverXtra
The conference theme this past weekend was "Elevate to Excellence" - in voice over, business and marketing skills - and that indeed was the experience for over 400 in-person attendees of VO Atlanta 2016 ... and likely for hundreds more who joined the event via the Internet in over 10 hours of live streaming of many conference sessions and musical performances.
This fourth annual affair presented by Voiceovercity and executive producer Gerald Griffith (pictured) was itself elevated to premier conference status, becoming the industry's largest annual conference, drawing attendees - and voice over accents - from across North and Latin America, Europe and Japan.
It was, and is, a conference with a heart, beating with a pulse of a community that shares knowledge, friendship and enthusiasm for the success of all. The event hosted a scholarship program in memory of a voice actor no longer with us, and even sponsored an on-site blood drive.
And in a welcome distance from the rancorous tone of today's political campaigns, controversy over certain practices of online casting was addressed as a matter of business, not in personal attacks. "It was not about ranting, but rather about reconciliation - a healing and moving forward," explained J. Michael Collins, moderator of two panels on online casting.
NON-STOP ACTIVITIES ...
From Thursday night's opening reception hosted by VoiceZam's Bob Merkel to Edge Studio's Saturday night audition workout with David Goldberg and the Sunday morning wrap-up, there was little time for anything at this event but networking, learning and interactive experiences.
Much was recorded and live-streamed by the tireless audio-video team of 'Uncle Roy' Yokelson, Kerri Donovan, Cam Cornelius and Trey Thomas Murphy.
In Sunday morning's wrap session, Goldberg (pictured) challenged voice actors to remain relevant in the ever-evolving voice over industry.
"One way to stay on top of this evolving industry is to understand and predict trends." he said. "It's easy to become complacent. Maybe because you're not busy, and therefore lose focus, drive, and determination. Or maybe because you are busy, and end up working in your business but never on your business."
Emceeing the last event of the conference, executive producer Gerald Griffith also challenged attendees: to "Take the next step.
"This weekend we got a whole bunch of seeds. Now it's up to you to build on connections you made and grow," he said.
Griffith added he was "blessed with a great conference team. I opened the curtain and they shined."
He thanked all staff members and volunteers, and especially singled out assistant producer Ron Minatrea and his wife Susan (both pictured), who led the team of "ambassador" volunteers.
"I could not have done this conference without their support," Griffith said of the Minatreas.
Susan Minatrea added: "We have found a family here. People who care about each other."
And a standing ovation was given to the ever cool, calm Griffith who founded and has nurtured this growing annual VO family gathering.
John Florian is a voice actor and publisher of VoiceOverXtra, the voice over industry's online news, training and resource center. A former print publishing executive and magazine editorial director, he founded VoiceOverXtra in 2007, which today offers the voice over community industry news, how-to features, online and workshop training, the Voice Over Legal guide, and an ever-growing online resource center of articles and links. In 2013, he produced Voice Over Virtual, a major online industry conference.
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