The Secrets To Becoming Exceptional:
Learn ... Do Your Best ... Win With 'No'
By Bob Souer
Letís get very real for a moment. No one, no matter how talented and dedicated and industrious, is going to be able to excel at everything.
Weíre all going to have areas of weakness and average-ness. Even in our professional lives, some things are going to be outside of not only our comfort zone, but our ability.
Having established that, hereís what I also know:
You can be exceptional if you will take the time and exercise the humility needed to learn what you need to learn, in order to become exceptional.
AND DON'T DERAIL
Once youíve begun this process, stick with it.
The main thing that can derail you on your journey to being exceptional is to change directions or change focus. Doing so will derail your efforts every time.
Needless to say, quitting will also derail you.
OK TO SAY 'NO'
And once youíre on your way, hereís something you wonít hear from a lot of people: Donít be afraid to say "no.Ē
Know yourself, your strengths. You canít please everyone.
You really canít be all things to all people. So donít even try.
Say "noĒ to the things that arenít right for you. I do this all the time.
WIN WITH REFERRALS
When you say "no,Ē it can still be a win for you.
For instance, refer a job that isnít right for you to someone it is right for. Itís a win for not just you, but also for your friend who gets the job and the client who gets what he or she needs.
Do that often enough and you wonít know what to do with all the work you do have.
What? Turning down work leads to more work? Yes. Because at least some of those people to whom you refer work, will refer things back to you.
CLIENTS REMEMBER, TOO
And at least some of those clients you helped are going remember you, too and when they have something that is right for you, who do you think theyíre going to call?
The more you concentrate on doing the work you are best at - the work you most enjoy - and turn down everything else by referring that work to someone else, the bigger your avalanche is going to grow.
ABOUT BOB ...
Bob Souer has been a voice actor for over 25 years, helping an array of faithful clients tell their "storiesĒ through commercials, narrations, podcasts, e-learning, promos, imaging - you name it. He also posts a highly informative daily blog about voice acting, The VoiceOver Boblog.
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