'The Older I Get, The More I Learn ...'
Happy Birthday, Commercial Voices.com
September 28, 2010
Twelve years ago, voice actor Rick Gordon had a vision of connecting voice actors with clients through an online service he named Commercial Voices.com. Yes, he was a pioneer in the online voice over marketplace, and VoiceOverXtra asked him to comment (below) on what he's learned while guiding that business and voice talents to success.
BTW: Commercial Voices.com is giving away more than $3,000 in prizes to celebrate its 12th anniversary. Click here for details.
By Rick Gordon
Voice Talent & Owner
Commercial Voices.com & e-Learning Voices.com
Twelve years seems like a long time running CommercialVoices.com, but it really has been a blast.
I have been blown off the chair by some of the extremely talented people I have heard and met. It is embarrassing to rub shoulders with and think you are in the same category as some of the voices out there.
I have total, total, respect for many, many of our members, both past and present.
Now, VoiceOverXtra asks me to reflect on what I've learned over the years, and two lessons especially come to mind ...
CAN'T SECOND-GUESS PRODUCERS
The older I get, the more I learn not to pre-judge the quality and experience of the talent.
You just cannot second guess most producers, even though you strongly feel you have the expertise to know a quality VO talent when you hear one.
As the old saying goes, “You might be the flavour of the month, and then again, maybe you are not.”
This does not mean that you don’t have the talent, not at all. It simply means your voice quality or tone is not right for the project - and all producers are somewhat different.
So I don’t advise client/producers on whom they should choose, no matter how desperate they are.
I send the auditions and wait for their choices. Most times their choices are obvious.
I believe that if you have gone to the pleasure of submitting an audition, I should submit it to the client and keep my opinions personal.
THE MONEY THING
Another thing - about money.